In 2005, Ravensfoot was hired to re-create the Richmond Auto Mall online experience. Six years later, Ravensfoot was again asked to come up with a leading edge website for the highly successful auto mall. The site was built entirely from the ground up with special attention to SEO opportunities, expandability and creating a user-friendly experience. An intuitive content management system (CMS) allowed for complete back-end control and easy updates to their site and blog. To allow for easy inventory searches and meet the new demand for mobile apps, Ravensfoot teamed up with some talented programmers to develop an app for the Richmond Auto Mall, where customers could search and view the inventory of all 14 dealerships in one simple user experience. The app is available on both Apple iPhones and Android devices.